AUTHOR: Pamela Parker TITLE: Music Business Plan, part one DATE: 1/09/2007 11:32:00 AM ----- BODY:
Now that you've had time to think about the survey in the previous post, it's time to use that as the basis for building a plan for the new year. The plan I want you to build is one that is designed to earn money from your music, so I'll be focusing on two things as I go through the survey in the next few posts: areas where you can expand your opportunities to make money, and areas where you can better utilize your current opportunities to make money. The first two questions were : I am:

I write: Lyrics /Music /Arrangements

And our review is based on finding areas where you can either expand your opportunities or better access yoru current opportunities.

So let's start with those who identified themselves as performers. The base question here is - how much time do you have available to perform, and how much would you like to have available? If you have a fulltime day job, then you are basically available to perform in town on weeknights and out of town on Saturday. And that's it. If you want to expand the amount of money you make from performing, then you either need to create a strategy to reduce your dependence on a fulltime job, or you need to create a strategy to increase the proceeds from the few gigs you are able to do.

If you want to increase your proceeds without increasing the time, you should be looking at which types of performance pay the best - maybe you want to market yourself more as a hired studio musician, or you want to up your chops and market yourself as a locally available side guy for big acts who need subs. Maybe you could devise a way to get a piece - or a bigger piece - of merchandise sales by creating new things to market. Maybe you simply need to move to a different band that gets paid better than your current band. Maybe you need to take on additional duties in the band that would give you a bigger share of any money made. Or maybe you need to find a series of regular weekly or monthly gigs with a variety of bands that would keep your schedule full on a regular basis. Or maybe you have a good series of gigs now, but your draw has increased over time and you can approach the venue about increasing your pay.

Next up: Songwriters and ways they can increase money opportunities.

-------- AUTHOR: Pamela Parker TITLE: Music Business Plan, part one DATE: 1/09/2007 11:32:00 AM ----- BODY:
Now that you've had time to think about the survey in the previous post, it's time to use that as the basis for building a plan for the new year. The plan I want you to build is one that is designed to earn money from your music, so I'll be focusing on two things as I go through the survey in the next few posts: areas where you can expand your opportunities to make money, and areas where you can better utilize your current opportunities to make money. The first two questions were : I am:

I write: Lyrics /Music /Arrangements

And our review is based on finding areas where you can either expand your opportunities or better access yoru current opportunities.

So let's start with those who identified themselves as performers. The base question here is - how much time do you have available to perform, and how much would you like to have available? If you have a fulltime day job, then you are basically available to perform in town on weeknights and out of town on Saturday. And that's it. If you want to expand the amount of money you make from performing, then you either need to create a strategy to reduce your dependence on a fulltime job, or you need to create a strategy to increase the proceeds from the few gigs you are able to do.

If you want to increase your proceeds without increasing the time, you should be looking at which types of performance pay the best - maybe you want to market yourself more as a hired studio musician, or you want to up your chops and market yourself as a locally available side guy for big acts who need subs. Maybe you could devise a way to get a piece - or a bigger piece - of merchandise sales by creating new things to market. Maybe you simply need to move to a different band that gets paid better than your current band. Maybe you need to take on additional duties in the band that would give you a bigger share of any money made. Or maybe you need to find a series of regular weekly or monthly gigs with a variety of bands that would keep your schedule full on a regular basis. Or maybe you have a good series of gigs now, but your draw has increased over time and you can approach the venue about increasing your pay.

Next up: Songwriters and ways they can increase money opportunities.

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